📊 SystemsX analyses 100% of your customer interactions — not a sample.

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SystemsX
AI Agents

AI Agents That Work Around the Clock, Around Your Business.

Configurable, goal-driven agents that handle conversations, qualify demand, and deliver outcomes.

Human agents working alongside AI agents

Trusted by teams at

Hays Travel
World Travel Holdings
Cruise118
Six Star Cruises
River Voyages
APT
Click & Go
Expert Africa
ITT
Latin Routes
Love Velo
Ocean Holidays
Panache Cruises
Premier Golf
Reddot
Secure For Life
Travel Planners
USAirtours
Your Golf Travel

Goal-driven, not chat for chat's sake.

Every agent runs inside a Campaign with a defined objective. The Flow structures the conversation and Guardrails set the limits, so it never drifts. Every interaction ends qualified, a callback, a task, or escalated to a human.

  • Every agent runs inside a Campaign with a defined objective
  • Flows drive each conversation towards a valid, recorded outcome
  • Guardrails keep every interaction in scope, compliant and on-brand
Team focused on outcome-driven work

Inbound, outbound and inside the business, the same platform, reconfigured.

Inbound, agents cover enquiries, balance queries and out-of-hours calls. Outbound, they run the follow-ups that go cold when teams are stretched. Internally, they answer your own team. New use case? Reconfigure, don't rebuild.

  • Inbound: enquiries qualified, service requests handled, out-of-hours covered
  • Outbound: follow-ups, callbacks and re-engagement executed every time
  • Internal: your team gets trusted answers from the same governed context
Customer service team handling inbound and outbound conversations

Every AI conversation, scored like a human one.

Most AI tools deploy and hope. SystemsX agents are scored by Sense on the same QA, Compliance, Empathy and Behaviour standards as your people, and those scores feed straight back into tighter Guardrails, Flows and Briefings.

  • QA, Compliance, Empathy and Behaviour scoring on 100% of AI interactions
  • Human and AI conversations measured on the same standards, side by side
  • Sense insight feeds refinement of Briefings, Flows, Guardrails and Personalities
Sense scoring conversations in action
How an agent is built

Seven parts. One configurable agent.

Every SystemsX agent is assembled from the same seven elements. Change the Campaign, Queue, Briefing and Flow and the same platform runs a completely different job, no rebuild, no new vendor, no starting from scratch.

Every agent starts with a business goal, not a script.

The Campaign is the business goal an agent exists to achieve, re-engagement, qualification, service, reminders. It is what separates a goal-driven agent from a chatbot: every conversation is measured against the same outcome, so you always know if it is working.

  • One objective per campaign, qualification, re-engagement, service, reminders
  • Multiple agents can run under a single campaign
  • Outcomes reported against the campaign goal, not vague "engagement"

The right conversations, with the right people, in the right order.

The Queue supplies who the campaign talks to, an outbound list, inbound routing logic or a filtered segment. Targeting is half the outcome: the right past customers behave nothing like a blast list, and swapping the queue serves a whole new audience.

  • Outbound lists, inbound routing or filtered customer segments
  • Controls the order and priority of interactions
  • Swap the queue and the same campaign serves a new audience

The worker, not the workflow.

The Agent is the AI entity holding the conversation, it speaks, follows the flow, retrieves information and collects data. Several agents can run under one campaign with different personalities, so you compare approaches and keep what performs.

  • Operates across voice and chat, plus supporting workflows
  • Multiple agents per campaign, each independently configured
  • Compared and scored individually through Sense

Your brand's voice, defined, then tested.

Personality controls how the agent communicates: tone, warmth, directness and brand fit. Customers hear your brand, not "an AI", and because personality is testable, the voice you settle on is the one Sense scoring actually supports.

  • Tone, warmth, directness and language style set per agent
  • Configured to your brand, not a generic assistant voice
  • A/B-tested across agents and scored for effectiveness

The operational detail that lets an agent actually do the job.

The Briefing is everything the agent needs to execute: instructions, rules and data, including live API and system access. It is where accuracy comes from, answers come from your business, not general training data, and you update the briefing, not the platform.

  • Text, structured data, or live API and system access
  • Grounded in governed content from Knowledge, not the open internet
  • Updated centrally, every conversation reflects the change immediately

A designed journey, not an improvised chat.

The Flow is the designed journey through the interaction: how it opens, what gets asked, which branches are valid and how each outcome is handled. It is the difference between a conversation that meanders and one that reliably reaches a valid end state.

  • Opening, prompts, branching routes and checkpoints defined per campaign
  • Every branch ends in a defined outcome, qualified, callback, task, escalation
  • Refined over time using what Sense shows about real conversations

Governed AI, not free-form AI.

Guardrails define what the agent must not do, where it stops and when it escalates to a human. They are what makes an agent trustworthy, scope and compliance limits are enforced in configuration, then verified after the fact by Sense on every interaction.

  • Scope, behaviour and answer boundaries enforced on every interaction
  • Escalation to a human triggered by defined conditions, not luck
  • Compliance verified downstream by Sense on 100% of conversations

100%

of interactions analysed

Every conversation, human or AI, is analysed and scored, versus the industry norm of manually sampling one or two calls per agent per month.

See Customer Stories

55%

of supervisor hours saved per week

Automated call analysis removed the downloading, listening and manual scoring that used to consume supervisors' weeks.

See Customer Stories

85%

improvement in quality call scores

Quality scores rose after coaching grounded in evidence from every call, not a monthly sample.

See Customer Stories

300+

team members on the platform

One client runs the platform across contact centres, customer service, tour operations, and learning & development.

See Customer Stories

Sense

AI scoring, compliance and coaching across 100% of your customer interactions. For AI Agents, Sense is the accountability loop, every automated conversation measured to the same standard as your people.

Measure QA Compliance

Intelligence

Structured, lasting customer profiles built from what customers actually tell you. For AI Agents, Intelligence supplies the customer context that makes conversations personal rather than scripted.

Understand Profiles Context

Knowledge

A private, governed knowledge base that gives every team the same trusted answer. For AI Agents, Knowledge grounds briefings in approved content, so automated and human answers never diverge.

Know Governance One source of truth
From a SystemsX Sense case study

"It doesn't matter how big or small the team is, it still works for you."

Sukie Rapal

Head of Digital Sales, Hays Travel

See Customer Stories

Frequently asked questions

Have more questions?

Tell us about the conversations you want covered, inbound, outbound or internal, and we'll talk through how an agent would be configured for them.

Through configuration, then verification. Guardrails define what each agent must not do, scope limits, restricted topics, behavioural boundaries, stop conditions, and the Flow constrains the conversation to defined branches and outcome states. Then Sense analyses every AI interaction after the fact, scoring it against your QA and compliance standards, so drift is caught and corrected rather than discovered by a customer.

It escalates, by design, not failure. Escalation conditions are defined in the Guardrails and Flow: when judgement, reassurance, negotiation or final commercial confirmation is required, the agent hands off with the context it has gathered, so your team picks up an informed conversation rather than starting again. AI Agents are built to work with your people, absorbing the repetitive load so humans handle the moments that need them, not to replace their judgement.

Agents operate across voice and chat, with supporting workflows around them, they can receive inbound calls and messages, initiate outbound conversations, and trigger follow-on actions such as tasks, callbacks and data capture into your systems. The same campaign structure applies whichever channel the conversation happens on.

From your business, not the open internet. Each agent works from its Briefing, instructions, rules and data, including live API and system access, grounded in Knowledge, the private, governed knowledge base where content is approved, version-controlled and explicitly marked safe for AI and customer-facing use. Update the source once and every agent answers from the current version.

No. SystemsX is AI-agnostic and supplier-agnostic, an orchestration layer rather than a wrapper around a single provider. Underlying language, voice and speech components can change as the market improves, while your campaigns, briefings, flows, guardrails and scoring history remain yours, in a private system, your data is not fed into a public consumer LLM.

The same way you know with your human team: Sense. Every AI interaction is transcribed, analysed and scored, QA, Compliance, Empathy and Behaviour, rolled into a CXS, and reported alongside outcomes against the campaign objective. You can compare agents, personalities and flows on evidence, and refine the configuration based on what's actually working.

AI Agents

See a configured agent run a real conversation.

A 30-minute walkthrough with a specialist, shaped around your sector and use case, campaign, flow, guardrails and the Sense scoring behind it, on real workflows. No commitment, no pricing pressure. Or talk to us about your use case.